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Augmented Reality (AR) and Artificial Intelligence (AI) are reshaping user experiences; they're also revolutionising how brands leverage user-generated content (UGC). AR technologies in UGC make marketing campaigns more engaging and personalised, capturing the imagination of a tech-savvy generation.
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Recently, Amazon approached us and asked about our capabilities of creating User-Generated Content (UGC) for Instagram Reels as well as TikTok. At the time, the platform was mainly built for TikTok UGC, so we had the developers build new features and we made it work. Now, any brand can choose
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The key to creating standout User Generated Content (UGC) is not just about hitting the record button; it's an art form that combines authenticity, creativity, and a dash of humour. So, let's dive into how to make your UGC unforgettable.
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At SHOUT, we're passionate about harnessing diverse technologies to enhance your content creation. That's why we've curated a list of top 2024 content creation tools that will revolutionise your user-generated content (UGC) strategy.
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As the world gears up for "The Summer of Sports" with events like the Olympics and Euros, brands have a unique chance to boost their TikTok presence. With an expected 21% increase in user engagement, it’s the perfect time to leverage sports-related UGC content.
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Initially, creating a campaign can feel overwhelming, especially when you struggle to translate your ideas into a concise brief. Fortunately, we've compiled a comprehensive guide to mastering campaign creation on SHOUT. All it takes is to get started!
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User-generated content (UGC) continues to be a powerhouse in digital marketing, offering authenticity and engagement that traditional advertising often lacks. In 2024, several emerging UGC trends are set to redefine how brands and creators approach marketing.
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The influencer marketing industry is flourishing, surpassing $16 billion in 2022. This growth is driven not only by influencers but also by a diverse array of content creators. So, what distinguishes a content creator from an influencer?