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Initially, creating a campaign can feel overwhelming, especially when you struggle to translate your ideas into a concise brief. Fortunately, we've compiled a comprehensive guide to mastering campaign creation on SHOUT. All it takes is to get started!
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User-generated content (UGC) continues to be a powerhouse in digital marketing, offering authenticity and engagement that traditional advertising often lacks. In 2024, several emerging UGC trends are set to redefine how brands and creators approach marketing.
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The influencer marketing industry is flourishing, surpassing $16 billion in 2022. This growth is driven not only by influencers but also by a diverse array of content creators. So, what distinguishes a content creator from an influencer?